Driving Growth in EOT Facilities: Five at Heart’s Vision for Australia & APAC

The Excitement of Returning to Five at Heart and the Promise of Growth in Australia & APAC

I’m thrilled to be stepping back into the Five at Heart family as Head of Growth. Having previously worked with the team across North America, I have seen first-hand the unique value we bring to end-of-trip (EOT) facilities—providing spaces that make active commuting and workplace amenities genuinely exceptional. Returning to the company now feels like the perfect time to focus on building our presence and expanding the possibilities for end-of-trip facilities, particularly in Australia and the broader APAC region.

Tapping into an Evolving Market

The potential for EOT facilities in the APAC region is vast. With cities across Australia, New Zealand, and Asia increasingly focusing on sustainability, urban wellness, and tenant satisfaction, the need for high-quality EOT spaces has never been more pressing. I’m excited to help unlock these opportunities by partnering with builders, developers, and asset managers to bring world-class EOT facilities to their spaces. Many markets here remain untapped, and we’re perfectly positioned to bring solutions that blend function and design in ways that will engage tenants and enhance their daily experiences.

Design Expertise that Stands Out

At Five at Heart, we pride ourselves on our design expertise and commitment to delivering thoughtful, user-centered solutions. Our approach is about more than just providing bike racks or shower facilities—it’s about creating holistic environments that support active, convenient, and enjoyable commutes. As part of our mission to enhance the “Moments of Transition,” our team consistently innovates to meet the unique needs of each building, and I’m excited to lead our growth efforts with this mission at the forefront.

Helping Our Partners Bring Tenants Back to the Workplace

In today’s landscape, tenant expectations have changed, and the workplace experience is more critical than ever. A key part of that experience is ensuring that employees have spaces that make them feel welcome, supported, and motivated to return to the office. Quality EOT facilities do exactly that, and it’s our goal to show how these spaces can be a game-changer for tenant satisfaction and retention. With our experience and commitment to collaboration, we’ll work closely with builders and property teams to help them realize their vision and attract tenants back into vibrant, high-functioning workplaces.

As I take on this new role, I look forward to reconnecting with old colleagues and meeting new partners who share our passion for transforming spaces. Here’s to the exciting journey ahead in Australia and beyond—let’s bring the best of Five at Heart’s end-of-trip expertise to the APAC region and make commuting, wellness, and workplace experiences better than ever.

Rich Morell

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